A 3-day convention held between the Hilton Vienna Hotel and the Schönbrunn Palace Orangery. The logo designed for the event is translated into an enveloping set up that conveys the concept of circularity of actions. The 70m long hall of the Orangerie welcomes the gala dinner, characterized by moments of sheer spectacle featuring the projection onto the ceiling of Austrian landscapes and kaleidoscopic interpretations of Klimt’s works, and dance performances to the music of Mozart and Strauss.
Client: Assicurazioni Generali
Event Typology: B2B
Target: Top management worldwide